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Any chances Twins would partner with other Central teams on a regional broadcast agreement?


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Posted

Might be strength in numbers, if Twins, Royals, Tigers.  Guardians try to partner together on a television rights deal. Maybe check in with White Sox have with Comcast sports net and see if they can negotiate as a block rather than just as individual franchises. Maybe get more programming besides just game telecast, like Inside Twins, Insider Royals. I know we're competitors as far as division games, but maybe a divisional block would help guarantee all the teams a bigger guarantee than as individual entity's. Cannot be any worse than fiasco of Diamonds sports and 2024 TV rights. Might be worth it for Twins to explore a partnership with other MLB franchise? Maybe they block together with Yankees Yes or Try to do something with Diamondbacks and Padres. Just seems like league would better off trying to do a combine. Harder to negotiate carriage rights as one brand. Separate deals for streaming and radio make sense, but television much harder to negotiate i think. 

Posted
1 hour ago, jaimedude said:

Might be strength in numbers, if Twins, Royals, Tigers.  Guardians try to partner together on a television rights deal. Maybe check in with White Sox have with Comcast sports net and see if they can negotiate as a block rather than just as individual franchises. Maybe get more programming besides just game telecast, like Inside Twins, Insider Royals. I know we're competitors as far as division games, but maybe a divisional block would help guarantee all the teams a bigger guarantee than as individual entity's. Cannot be any worse than fiasco of Diamonds sports and 2024 TV rights. Might be worth it for Twins to explore a partnership with other MLB franchise? Maybe they block together with Yankees Yes or Try to do something with Diamondbacks and Padres. Just seems like league would better off trying to do a combine. Harder to negotiate carriage rights as one brand. Separate deals for streaming and radio make sense, but television much harder to negotiate i think. 

This makes too much sense, but then again why not standardize it across MLB and then just distribute it in the appropriate regions?

Posted

The White Sox just started a network in partnership with the Bulls and Blackhawks that is starting out with a mix of cable and OTA carrriage (seems wise) but no current streaming option (seems less wise).  It will be interesting to see if this city-centered model or a league-centered model becomes the more prominent arrangement in a post-RSN world.  Since we're sorta starting from scratch, maybe the models could work together, share distribution, get wider reach while maintaining flexibility.

My hope is that MLB tells Diamond to pound sand now that Diamond is trying to drop most of their MLB contracts.  Hopefully this forces Diamond to fold and frees up NBA/NHL (they're only committed to Diamond through the upcoming season) and allows MLB, NBA, and NHL to create a joint venture of an OTA/streaming combo.  Within that they could sell team, league or even city/regional subscription packages (or the whole enchilada for the truly depraved sports nut) while retaining all the ad revenue.  No idea of how the math works out in that, and there would still be the issue of integrating non-Bally teams, but that's my dream outcome

Posted
2 hours ago, Richie the Rally Goat said:

Who’s Amy Chances?

I dom't kmow.

As for the OP's question, I don't know for that one either.  Baseball is said to suffer from being too "regional," no longer a national sport, so maybe an ALC alliance that focuses on the competition and post-season run makes some tactical sense while making the strategic problem worse in the long run?

Posted
9 hours ago, ashbury said:

I dom't kmow.

As for the OP's question, I don't know for that one either.  Baseball is said to suffer from being too "regional," no longer a national sport, so maybe an ALC alliance that focuses on the competition and post-season run makes some tactical sense while making the strategic problem worse in the long run?

Good question!

Who’s strategy?

1) Minnesota Twins

2) AL Central Teams combined? (Is there a commissioner of ALC?)

3) MLB

4) Whatever might be left of FSN/BSN

5) Sports Broadcasting in general

 

Who’s eyes are they trying to monetize?

1) current fans 

2) sports fans generally

3) people who don’t seek out sports

 

Cable has a foot in the grave, but isn’t dead yet. What consumers say they want and what they pay for are different things.

If I were Manfred on behalf of the MLB, I would look to monetize sports fans generally and seek a multi-sport partnership with ESPN and Disney, maybe Fubo too. Make it as broad as you can to try to replicate the cable bundle without the cable, to draw as many families into a single platform 

Posted

I'm not sure about adding extra content as that assumedly would add extra costs to the subscribers, and probably 95% of Twins fans would only want to watch the Twins. Any extra costs is going to mean fewer subscribers.

This stuff all still sounds like half-measures. Until/Unless these teams can find their way onto the major streamers, where there will be exponentially more eyes, the product is going to continue to decrease in popularity.

Posted
57 minutes ago, Richie the Rally Goat said:

Good question!

Who’s strategy?

1) Minnesota Twins

2) AL Central Teams combined? (Is there a commissioner of ALC?)

3) MLB

4) Whatever might be left of FSN/BSN

5) Sports Broadcasting in general

 

Who’s eyes are they trying to monetize?

1) current fans 

2) sports fans generally

3) people who don’t seek out sports

 

Cable has a foot in the grave, but isn’t dead yet. What consumers say they want and what they pay for are different things.

If I were Manfred on behalf of the MLB, I would look to monetize sports fans generally and seek a multi-sport partnership with ESPN and Disney, maybe Fubo too. Make it as broad as you can to try to replicate the cable bundle without the cable, to draw as many families into a single platform 

Putting the equivalent of St. Peter and company on a committee of team representatives solves this, and hopefully dilutes their inability to make good decisions.

Posted

I know this isn't an original Idea but MLB really needs to do something better for all of baseball and the betterment of the game. NBA and College football just negotiated good media rights and TV deals. Seems like MLB go it alone approach hurting the entire league. Yeah brand's like Yankees and Dodgers, or Cardinals may have a little more weight, but them having singular media rights deals that are absolute  monsters, are choking off the leagues ability to grow the game, maintain competive balance and ratings are falling. There has to be something better than status quo, one would think. Baseball needs to find a way to renew interest, not just Twins. Twins need more revenue from media rights and league needs more balance, national and regional telecast, streaming and radio. 

Posted

The league hired some prominent executives from the broadcasting industry seven months ago.  It would stand to reason they were brought on to develop a solution in the event Diamond failed.  All of these teams are now in need of a solution.  It makes no sense for them to go it on their own.  MLB will now be able to distribute any game assuming an agreement is made with the teams that have their own platforms.  This will provide many options including distributing to all the cable providers and streaming service that current carry or have carried games in the past.  Of course, they can also provide a direct to consumer model.

MLB Media Department

Posted

As much as I want to hate everything about this organization right now I can't find much of anything to criticize, other than St. Peter continuing to be the messenger.

 

Posted

If this means I can subscribe to the Twins package from Colorado, without having to get all the rest of the MLB games, I'm in. Now all I need is AI versions of Halsey Hall, Herb Carneal and Ray Scott calling the games!

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