So your argument is that Bally will be the one streaming service that won't do that because.....good charity? Their heart has grown two sizes? Baked into the idea that they are introducing it at $23 is the idea that they'll hike it as they figure out who is willing. That's part of the business model. Plus, this entire situation is predicated on the idea that they are trying to squeeze people who are high demand, don't know how else to view sports, have limited options, or just don't know what they're doing. $92 for AT&T's crap service screams predatory market. That's what this is: an attempt to appear less predatory by having a lower price tag for dramatically less in return.
Yet it's functionally the equivalent of telling Netflix you'd like to pay double for their service for two episodes of Breaking Bad a night and nothing more. Like...lock everything else out...that's all I want to get....here's double what you asked. The flaw in your argument stems from a comparison of "competitive" that centers on a predatory market with terrible price points. No definition of reasonable makes sense unless you accept AT&T as a reasonable point of comparison. I don't accept that, those guys are gouging anyone that signed up.
But when Bally Sports weeds through the non-MLB.TV, streaming capable, non-dish, non-cable, non-pirating folks to whatever band of people is left....they'll know they have people willing to pay more if they already signed up for $23. If the service survives long enough to price hike, they'll price hike.