Very interesting discussion so far. It's interesting that every sport declined in popularity over the last 4-5 years... To touch on a couple more things besides what's already been discussed for the decline in baseball: Cord cutting/Commercials: Lots of people have cut out cable in their bills, and don't have access to live sports. Especially baseball when the playoffs are broadcasted on FS1 and TBS. Kids today are used to a Netflix experience with no ads. Live sports are stuffed full of commercial breaks, and can be a grind to sit through. Marketing: The other sports are dominating baseball in this department. Basketball IMO markets their stars the best, where even people like me that doesn't watch the sport can still name 4-5 stars. Baseball has fun stars too! Trout, Correa, Lindor, etc. should be marketed just as much.