First of all, i said "they will," not "I will."
But I agree with what I believe will be their priority--recovering some good will with the majority of their apathetic or openly hostile fan base--should be their most important task.
There are multiple avenues they'll need to go down to make that happen. Selling right now would absolutely be reversing course down at least one of those avenues.
I understand why trading Jeffers makes some sense baseball wise. I also understand it guarantees absolutely nothing about the future, baseball wise. Nothing. Trading Johan Santana made some sense, baseball wise. Turns out they'd have been much better off just keeping him, taking another year off his arm and letting him walk.
Getting another 7 or 8 thousand more fans per game at TF, selling more Twins TV packages, more jerseys. Those things are way more important to the future of the Twins than whatever you get for Ryan Jeffers.
How to make the above happen is open for debate, for sure. But I do believe that is, and should be, the first priority.
And I absolutely believe selling right now won't play well with the vast majority of fans.