I think it’s because they don’t like the game. It’s certainly a slower pace compared to the other major sports. The sport is also not doing their fans any favors by continuing to rely on local TV revenue and blacking out the game if you don’t pay for traditional cable. Personally, I don’t like professional basketball. No matter what they did, shortening the season, creating a 5 point shot, etc. none of that would entice me to turn on a basketball game.