We are looking to build sustainable competitiveness. Our goal is to be in the hunt year in and year out. We're going to develop within and we won't take shortcuts. Row the boat. This is year zero. Blah, blah, blah, blah, blah.. You can basically interchange the buzzwords and phrases but it's the same **** with every team. The Vikings fail every season, but at least they make a concerted effort to try and win every year.