Going into year one at Target Field, the Twins raised their Ticket prices an average of 45%. The Twins gave two reasons for doing this. 1 The Team would now be responsible for the cost of operating their new stadium. 2 The additional Funds were needed to fund a substantially larger payroll. 100+ m Much of the anger and obsession with the dropping payroll comes from this issue. Despite last year's declining attendance, the Twins still enjoyed the 6th highest earnings in Baseball. Much of this can be attributed to the Twins high ticket price structure. The Twins had the option of continuing to be a small market Team with a brand new stadium. Pittsburgh, Cincinnati and San Diego chose this route. These teams brought their small market prices with them to their new stadiums. The Twins chose the other route. Jerry Bell proclaimed that the Twins were now a mid market franchise, the days of being a small market team were now over. When it comes to the price of attending a Twins game, a portion of that statement is true.