I know people are change averse......but everything changes every day. Everything. The inability to adapt to change, and to respond appropriately, that is what we are talking about here, imo. Sometimes you should go all in. Sometimes you should be very cautious. Pointing out that AZ shows that change is bad, which is an exaggeration of the OP's point, I think, is harmful to most companies. Companies need to change every day, if you aren't changing, you literally cannot be improving. I'm not sure what the OP's point was, exactly. Was it that if you change, things can go badly? Well, sure. Things can also go badly if you sit on your hands and hope things get better.