Is one of the 6 principles to underhandedly create partnerships within the industry that takes advantage of misrepresented relationships in order to drive business to his company and disregard the interest of the consumer? Seems like his willingness to push past ethical business practices is a red flag for being a good ownership group. Like in European soccer, don't blindly welcome the promise of rich financing to partner with ethically dubious ownership (Chelsea and the Russian oligarch Abramovich -- Man City, PSG, and Newcastle with nation states of dubious human rights records). These things can end badly for the team, or put your own fandom in a compromising position.
https://www.pablo.show/p/how-this-nba-owner-fleeced-america
