Jump to content

Providing independent coverage of the Minnesota Twins.
Subscribe to Twins Daily Email

The Forums

Union and owners starting to argue over collusion

Other Baseball Today, 03:41 PM
https://www.espn.com...war-free-agency   Atlanta's GM says outloud what he shouldn't have said and the union didn't like it. My gues...
Full topic ›

Rosenthal says Odorizzi looks to be accepting

Minnesota Twins Talk Today, 03:40 PM
  Next seasons market appears better for him and no draft strings attached.
Full topic ›

Front Page: Offseason Blueprint: The Window Just Opened

Minnesota Twins Talk Today, 03:34 PM
Much has been made of Thad Levine’s quote last year where he said, “When (the window is open), we plan on striking.”So much, in fact, tha...
Full topic ›

Front Page: Multiple Teams Are Interested in Kyle Gibson....

Minnesota Twins Talk Today, 03:19 PM
There’s no question Kyle Gibson struggled this season. However, those struggles might be attributed to him trying to fight through ulcera...
Full topic ›

Front Page: Should the Twins Be In on Cole Hamels?

Minnesota Twins Talk Today, 03:17 PM
Cole Hamels is one of the best starting pitchers on the open market and teams are definitely looking into him. It is rumored that 13 team...
Full topic ›

September At Twins Daily: Part 1, Stories & Traffic

On a monthly basis we like to check in on the health of the site and bring news and notes to the community. September was a remarkable month in stories, authors, traffic, and community building. Let’s cover it.
Stories and Authors
You are hearing from more and more writers at Twins Daily, as we pointed out in last month’s report, and we find that thrilling. But since September was the last month of the third quarter, I got another thrill: I got to pay them, some for the first time. We sent out over $4500 to the contributing writers that are responsible for the stories you read on the front page.

“Thrill” might sound strange, but that was literally the whole point of Twins Daily, and really the goal when we first created the Offseason Handbook (which proceeded Twins Daily) eleven years ago. Seth, Nick, Parker and I had all blogged about the Twins for years without making a cent. We wanted to find a better way for bloggers to get something for their work, because we wanted to continue to read independent voices.

So Twins Daily pays all our contributing writers the income the site makes directly from their stories from ads. If someone views a story that has been promoted to the front page, we count those page views and send revenue the site to the writer.

In September, that was good news in two ways. First, we had record traffic, which I’ll get to soon. And second, our ad provider provided a better return on those ad spaces, averaging close to $6 per 1000 page views.

This doesn’t slay the blogging dragon by any means: on a per story basis, I’m still legitimately embarrassed that we can’t pay our writers more for their insights. We recognize we are paying less than their work is worth, but we pass along what we make. We believe they should have it.

Here are a couple of other story highlights from the month:Traffic
It might surprise you to find out that September has traditionally been a pretty slow month at Twins Daily, or at least it might surprise you if you don’t realize we launched in 2012, right when the Twins took a downturn. Since then, the Twins have only had three Septembers that weren’t playing out the string: 2015 when they made a too-little-too-late charge at the Wild Card, 2017 when they won the second AL Wild Card and this year when they were Central division champions. The most page views we’ve ever had in September was that 2017 season, when we had 734K page views with 62,000 users visiting.

This September blew those away:
  • Readers – 156,976 (up 225% from 2018)
  • Sessions – 397,237 (up 138% from 2018)
  • Page Views – 1,032,480,367 (up 114% from 2018)
Turns out a pennant race is good for traffic. Who knew?

This offseason should be interesting for Twins Daily. We’ll continue to provide daily coverage of the Twins throughout the offseason, and a lot of community-building and discussion takes place over the next four months. I would love to see those 156K visitors from September drop in occasionally. Traffic for October suggests they are.

So if you find a story or discussion that you like, please share it with your friends or followers via email, Facebook or Twitter. The Twins get an offseason, but Twins Daily doesn’t. We just keep analyzing and discussing, which brings us to or forums. We’ll discuss that tomorrow.

If you have any questions, concerns or thoughts, I'd love to discuss them in the comments section. Have at it gang.

  • Craig Arko and JW24 like this

  • Share:
  • submit to reddit
Subscribe to Twins Daily Email

Subscribe to Twins Daily Email

0 Comments